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Earth Skater Internet Marketing
Articles
These Internet Marketing Articles are provided as a free
resource. Also call us at any
time for assistance in choosing a marketing plan or getting your website
started with Earth
Skater.
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Key
Marketing Strategies for your eCommerce business growth
Learn the difference between hits, visitors, and unique visitors.
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Statistics
Explained
Learn the difference between hits, visitors, and unique visitors.
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What is SEO
A great article about the art of search engine optimization. What
goes on behind the scenes can really make a difference in your web rankings.
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The
Business of Affiliate Programs
Find out how to
properly manage an affiliate program as a part of your business and not just
another link exchange.
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Marketing Directories for Link Building
A list of free / paid
directories for use in marketing your website through link building,
building inks to your website.
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Meta Tag Optimization Tutorial
A simple tutorial with examples of all
the meta tags that you need to know to increase your search engine rankings.
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How to Increase Your Reciprocal Links
In this article I show you how to improve your search engine rankings
with links to your website.
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Search Engine Submission Tips
Tips that any website
owner can use to increase their search engine rankings on sites like Google
and Yahoo.
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10 Tips for Creating A Usable Website
Take a look at this article for tips on creating a good working site with
your visitors / customers in mind.
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27 Quick Tips To Top Search Engine Rankings
In this article I show you how to improve your search engine rankings
using 27 quick search engine optimization tips.
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Turning Hits into Conversions
An information article and must read for anyone doing business online.
Pay per click advertising will get you hits, but are you turning those
hits into conversions?
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Search
Engine Tips
Short list of tips to
get you on your way to the top.
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Web Browsing Behavior
Does your website
structure and navigation really matter. This article from useit.com
should get you thinking about how much fluff is too much when it comes to
designing your website.
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Revealed: Top Two Google Ranking Factors
In this article I reveal what I believe are the two most important
ranking factors used by Google.
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Three Ways To Get Listed In Google
In this article I show you three ways to get listed in Google, including
one method that is virtually guaranteed to work.
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Affiliate Managers: Your Top Five Biggest Affiliate Program Mistakes
In this article I will show affiliate managers the mistakes they should
avoid if they want to build a successful affiliate program.
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How To Find Out What Keywords Your Customers Are Searching With
In this article I show you how to capture your most targeted visitors
with the search engines by discovering what keywords they search with.
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How To Get Free Links From Yahoo! Full Coverage
In this article I show you a little known technique on how to submit
your web site to the Yahoo! Full Coverage sections.
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Penn State Study Reveals The Truth Behind Search Engine User Behavior
In this article I summarize the findings of two Penn State University
researchers, who analyzed more than 450,000 Web queries submitted to the
AllTheWeb search engine in a 24-hour period, reviewing users' actions in
chronological order.
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Top 13 Tips To Creating A Professional Looking Newsletter
In this article I show you my top 13 tips on how to create professional
looking newsletters.
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Seven Illegal Search Engine Optimization Techniques
In this article I discuss seven illegal, or almost illegal, search
engine optimization and related techniques.
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Top 12 Tips To Creating Effective Google AdWords Ads
In this article I show you my top twelve tips for creating effective
Google AdWords ads.
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How Many Guaranteed Top Rankings Are You REALLY Getting?
In this article I show you why most guaranteed top ranking packages
offered by search engine optimization companies aren't really what
they're made out to be.
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Are Yahoo! Sponsor Listings Worth The Investment?
In this article I discuss a real-life case study of my marketing
experiment with a Yahoo! Sponsor Listing to reveal whether it was worth
the investment.
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How Keyword Density, Frequency, Prominence And Proximity Affects Search
Engine Rankings
In this article I explain the difference between keyword density,
frequency, prominence and proximity, and how they affect search engine
rankings.
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How To Find Link Exchange Partner Sites To Improve Your Link Popularity
In this article I show you how to find link exchange partners to improve
your link popularity rating, which in turn will improve your search
engine rankings.
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How To Justify A Search Engine Optimization Budget
In this article I show you how to justify a search engine optimization
budget to your VP of Marketing, CFO, President, or CEO.
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How To Select The Best Category When Submitting To Web Directories
In this article I show you how to select the best category when
submitting to a web directory, to give your site every chance of
achieving top rankings for the keywords you want to target.
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How The Yahoo! Directory Really Ranks Its Directory Listings
In this article, I show you how the Yahoo! Directory ranks its listings,
so you can use this knowledge to get higher rankings.
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Six Steps To Optimizing For Ask Jeeves
In this article I show you how to optimize a web page for the Ask Jeeves
search engine in 6 easy steps.
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Ten Controversial Search Engine Optimization Techniques
In this article I discuss ten controversial search engine optimization
techniques that should be used with caution, or even avoided altogether.
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Two Ways To Optimize JavaScripts In Web Pages
In this article I show you how to optimize your web pages by moving your
JavaScript code out of the all-important top portion of the HTML file.
General eCommerce Articles
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Merchant
Processing - An article about the basics of a merchant account including payment gateway and shopping cart basic information. |
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Customer Driven CRM - Customer driven CRM means that organizations first understand the
customer, then move inward to operations. |
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All About SSL
Security Certificates
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Simply stated, a web-certificate is a digital document that has unique codes
to identify the holder of the certificate to the person accessing the site. |
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Call 877-627-2492 to discuss your marketing plan
today.
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